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Monitoring and Evaluation for Advocacy and Influencing

Watch this 6 min. video for a general overview of the Monitoring & Evaluation Guidance for Advocacy/Influencing, and the Advocacy and Influencing Impact Reporting (AIIR) Tool.

Reporting Advocacy and Influencing in PIIRS

Reporting Advocacy and Influencing in PIIRS

Webinar hosted by the MEL Advocacy Working Group on reporting advocacy into PIIRS for FY18

PowerPoint that was used to guide the discussion: webinar_on_reporting_advocacy_into_piirs.pptx

MEL Advocacy Guidance

MEL Advocacy Guidance

In order to unpack the WHO, WHAT, HOW and WHY of social change, CARE has developed a list of MEL standards as guidance when creating a MEL framework. In accordance to those standards, we have created additional guidance with tools and resources that pertain to CARE’s advocacy work. It is evident that advocacy and influencing work will play a large role as we aim to multiply our impact. Therefore, the need for MEL in advocacy work is more important than ever.

This document aims to provide guidance for staff to monitor and evaluate the effects of CARE’s advocacy and influencing work. Rather than presenting a step by step guide, the following provides a series of options to choose from, depending on who you are trying to influence, how you aim to influence, how you want to capture the effects of this effort, and what resources you have to achieve this.

There are hundreds of different tools that different organizations have used to measure the effects of their advocacy and influencing work. Each tool is designed for a different purpose, and there are always trade-offs in the choices you make. So, we recommend considering the following when you make your choice:

  1. What questions do you want to answer about your initiative, and why the answers matter?
  2. What are the characteristics of the initiative?
  3. What do you need the evidence for and who needs it?
  4. What approaches and methods are available to best answer your questions?
  5. What level of capacities and resources are available?

Keepin mind, there is no best method for MEL within advocacy and influencing work. Each method and tool has strengths and weaknesses. So, we recommend you apply a combination of methods and tools.

Feel free to reach out to Amanda Mathies for any questions or support in operationalizing the tools.

Full document of the MEL Advocacy Guidance: mel_for_advocacy_guidance_2018.pdf

Advocacy and Influencing Impact Reporting (AIIR) Tool

Advocacy and Influencing Impact Reporting (AIIR) Tool

This tool has been developed to gather further information and evidence on CARE’s advocacy or influencing win. At CARE, advocacy is defined as “the deliberate process of influencing those who make decisions about developing, changing and implementing policies to reduce poverty and achieve social justice.1) ” Influencing and advocacy can go beyond government policies, it can include influencing governments, donors or NGOs to adopt a CARE program model or influencing the private sector to change their company policies or operating practices.

This tool captures the significance of the win, the level of CARE and our partner’s contribution, who stands to benefit from the change, and what evidence do we have to support a claim of change or impact. With the wide range of successes within influencing work and the various roles CARE may have played in this win, this tool allows us to identify how significant the win is as well as the significance of CARE’s contribution and our partners.

AIIR tool in ENGLISH advocacy_and_influencing_impact_reporting_tool.docx

AIIR tool in FRENCH advocacy_impact_reporting_tool-final_fr.docx

AIIR tool in SPANISH advocacy_impact_reporting_tool-final_sp.docx

AIIR tool in ARABIC advocacy_impact_reporting_tool-final_ar.docx

Examples of application of the AIIR Tools

Examples of application of the AIIR Tools

Advocacy Success Stories

The AIIR tool has also been useful in developing advocacy success stories across CARE. If you are interested in developing an advocacy success story based on a completed AIIR tool, reach out to Rasha Natour.

  • Inheritance Law in Egypt
  • VLSA influencing in Niger, in English and French
  • Humanitarian Supplemental Funding from the US Government
  • Preserving Foreign Assistance Funding for Fiscal Year 2018 from the US Government
  • Increasing Humanitarian Funding for Fiscal Years 2017 to 2019 from the US Government
  • Promoting Women's Economic Empowerment in West Africa, in English and French

Overview of CARE's Advocacy in FY17

Overview of CARE's Advocacy in FY17

CARE's reported advocacy initiatives based on PIIRS FY17 Impact Data Infographics by Outcome Area

Food & Nutrition Security and Climate Change Resiliencepiirs_fy17_fns_advoacy_data-final.pdf
Sexual and Reproductive Health and Rightspiirs_fy17_srhr_advocacy_data-final.pdf
Life Free from Violencepiirs_fy17_lffv_advocacy_data-final.pdf
Women's Economic Empowermentpiirs_fy17_wee_advocacy_data_final.pdf
Humanitarian Action and Emergencies piirs_fy17_hum_advocacy_data_final.pdf

FY17 PIIRS Indicator 20 Data by Outcome Area


See CARE International Advocacy Handbook for more information
mel_for_advocacy_-_influencing.txt · Last modified: 2020/02/17 12:29 by admin